Introduction to Twitch Analytics

As a streamer, your analytics will give you a better view of your content’s performance on Twitch. After your stream, take a moment to review your analytics in your Creator Dashboard.

Use your analytics to start understanding your community and their preferences as viewers. It’s a great way to plan your growth. In this article, our goal is to familiarize you with where your analytics can be found on Twitch and define the terms that you will discover while reviewing them.

Twitch Analytics

Your Analytics can be found under the Analytics tab on your Creator Dashboard. Under the Analytics tab, your analytics are separated into three different categories.

Overall analytics:
This includes an overview of all your analytics. Achievements and stream summaries are also stored in this tab of your creator dashboard.
Viewer analytics:
This includes Discovery data on how your viewers found your stream and from what platforms, etc. Also included are your Engagement Analytics that detail what Categories and Channels your viewers are watching on Twitch when they’re not watching your stream. Last but not least, Emote Analytics tracks the usage of your emotes across Twitch to help you understand their value to your community.
Revenue analytics:
This includes your Earnings Analytics, where you can see how much you earn on Twitch from revenue sources including but not limited to, Subs: paid, prime, and gifted. Ads, Cheering, and others. You can also view your payout history to compare your annual earnings.

Twitch terms you should know:

Average Viewers	Your average concurrent viewership
Live Views	The total number of unique views from live content
New Followers	Total number of new followers
Subscriptions*	Number of redeemed subscriptions (new and old)
Revenue*	Total revenue generated, minus Twitch’s share, any fees, and taxes
Revenue Breakdown*	A specific breakdown of what makes up your total revenue from paid, gifted, and Prime subs, ads, bits, game sales, extensions, bounties, or other bits interactions
Subscriber Breakdown*	A specific breakdown of subs by tier, and includes details on the revenue split for each tier
Stream Video Producer	An embedded list of the streams that took place, including thumbnail, title, dates, and times
Views Breakdown	A detailed breakdown of the origin of total views, from your own followers, Twitch directories and recommendations, other channels on Twitch, and external traffic, as well as a link to see more detailed information on channel referral sources
Channels in Common	The five channels that have the highest percentage of viewers in common with your own
Viewer-Preferred Categories	Five top categories that viewers spent the most time watching when they were not watching your channel
Top Clips	The highest viewed clips from your channel
Go-Live Notification Performance	Includes a quick recap of the three highest performing custom go-live notifications, including how many followers clicked on the notification and the total number of followers who have enabled notifications for your channel
Tags Performance	Shows you the % of tag traffic responsible for viewers finding and viewing your channel though that tag, including tags of channels that may have hosted you

*Denotes information only available to Partners & Affiliates

POG Tip: By default, your analytics displays a 30-day recap, but by clicking on the date range bar, you can select a custom time frame to gather more detailed or long-term analytics.

For more information about Channel Analytics, check out our Help Article .

Now, you should know where to find your Twitch Analytics in your Creator Dashboard and have a list of terms to reference when learning to review your stream analytics! To learn more, continue down the Establish your Brand path for more in-depth articles on how to interpret and use what you know from your data.

Twitch Analytics

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